RETAIL / EUROPE
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Transforming In-Store Shopping Experiences With Dedicated App

RETAIL / EUROPE

Vitacom, a leading Romanian electronics retailer, wanted to level up their customer experience with a custom in-store app. We delivered: easy product browsing, in-store ordering, and seamless integration with existing systems. Our team of specialists built a user-friendly app that keeps our client ahead of the curve.

CHALLENGES

Imagine walking into an electronics store, grabbing a tablet, and browsing products with ease. That’s exactly what Vitacom, a top electronics retailer, wanted to offer their customers. They came to us with a vision for a custom in-store application that would revolutionise the shopping experience.

SOLUTION

We assembled a dream team to create the perfect solution, and through a collaborative effort, we delivered a comprehensive solution:

  • Product Browsing and Ordering

    Customers could effortlessly browse product information, including availability and pricing, directly on store tablets.
  • Order Finalisation

    A unique code system facilitated order completion at the counter, ensuring accurate payment processing and collection/delivery arrangements.
  • Centralised Management with Store-Level Customisation

    Each store maintained control over its product inventory while benefiting from centralised administration tools.

Value added In Our Collaboration

Simple and Clean Design
We prioritised functionality over aesthetics, opting for a user-friendly interface with optimal placement of elements. White space maximised content clarity and highlighted our client’s brand colours

Error Prevention
Rigorous risk assessment and scenario planning minimised the potential for errors throughout the shopping experience

Intuitive Navigation

A well-designed interface with a clear sitemap ensured effortless navigation for customers

TEAM COMPOSITION

1 App Designer
1 Back-end developer
1 Quality Assurance Engineer
1 Project manager
1 Software Architect

PROJECT DURATION

Core features: 3 months
Final product completion: 6 months

TECHNOLOGIES

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