ECOMMERCE / EUROPE
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A Custom eCommerce Platform Tailored for Success

ECOMMERCE / EUROPE

A struggling fashion eCommerce store needed a custom platform to boost sales and improve the customer experience. We built a solution with features like detailed product pages, smart recommendations, and a loyalty program. Results? Traffic surged, search rankings jumped, and sales soared.

CHALLENGES

The online fashion world is a battlefield, and trendy clothes alone won’t win the war.
Before embarking on the development journey, we took the time to thoroughly understand 543.ro’s specific needs and challenges. This is how we made sure we could craft a custom eCommerce platform that turns heads and clicks into conversions.

SOLUTION

We built a custom platform packed with features designed to make their customers fall in love with the shopping experience. Imagine this: customers browsing through beautifully detailed product pages, complete with multiple high-resolution images and size guides. A smart recommendation engine suggests complementary products, just like a personal shopping assistant whispering style tips in your ear. And to keep those customers coming back for more, we integrated a loyalty program that rewards them for returning products. They get points, and you get repeat business – win-win!

  • Enhanced Product Presentation

    Detailed product pages with comprehensive descriptions, multiple high-quality images, and size guides.
  • Smart Cross-Selling and Recommendations

    A smart cross-selling system that suggests complementary products based on customer’s current selection.
  • Intuitive Product Management

    A user-friendly admin panel for easy product categorization, subcategorization, and stock management.
  • Rewarding Customer Loyalty

    A seamless return process integrated with a points system that rewards customers for returns, redeemable for future discounts.
  • Granular Access Control

    A robust access control system that empowers administrators to restrict access to specific site areas.
  • Dedicated Mobile Website

    A dedicated mobile website tailored for seamless shopping on smartphones and tablets.
  • Comprehensive SEO Strategy

    A data-driven SEO strategy that boosted website traffic and improved search engine rankings.
  • Custom Reporting & Analytics

    Personalised dashboards and reports providing insights into website performance and customer behaviour.
  • Digital Marketing Runway

    We crafted compelling product descriptions that captivated the target audience. Developed a social media strategy to engage your audience and turn them into brand loyalists. Created targeted email campaigns to nurture leads, drive sales, and keep the customers coming back for more.

Value added In Our Collaboration

Traffic Surge

Website traffic increased by 58% in the first month and by 79% in the second month, demonstrating the effectiveness of the SEO strategy

Improved Search Rankings

The average website position rose to 6.2 within four months of SEO implementation, showcasing the platform’s ability to enhance search visibility

Sales Growth

543.ro experienced significant sales growth, highlighting the platform’s contribution to increased customer engagement and conversions

TEAM COMPOSITION

1 UI/UX Designer
1 Front-end developers
1 Back-end developers
1 Quality Assurance Engineers
1 Project manager
1 Solution Architect
1 SEO Specialist
1 Marketing Specialist

PROJECT DURATION

Core feature implementation: 9 months
Final product completion: 1 year
Constant development & maintenance: 3 years
Online marketing & SEO services: 3 years+

TECHNOLOGIES

Ready to transform your fashion e-commerce store from drab to fab?

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